Journal Scope
Inventi Rapid/Impact: Service Sector is the peer reviewed journal of Business Management. The scope of this journal is all about various service providing industries like, banking & insurance, travel & tourism, hospitality management, hospital & health management, education system, restaurant industry, consultancies, communication & broadcasting sectors etc. It contains research and reviews related to the intangible good, marketing and growth of service industries.
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UNDERSTANDING CONFLICTS AND ITS IMPACT ON MANAGERIAL PRACTICES AND DEVELOPING NEGOTIATIONS SKILLS IN AN ORGANIZATION
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T P S Kandra
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There has been no shortage of definitions of conflict. But despite the divergent meanings the team has acquired, several common themes underlie most definitions. Conflict must be perceived by the parties to it; whether or not conflict exists is a perception issue. If no one is aware of a conflict, then it is generally agreed no conflict exists. Additional commonalities in the definitions are opposition or incompatibility and some form of interaction. These factors set the conditions that determine the beginning points of the conflict process. We can define conflict then; A process that begins when one party perceives that another party has negatively affected or is about to negativity affect, something the first party cares about.
Conflict must be perceived by the parties to it; whether or not conflict exists is a perception issue. If no one is aware of a conflict, then it is generally agreed no conflict exists. The conflict process can be seen as comprising five stages : potential opposition or incompatibility, cognition and personalization, intentions, behavior, and outcomes. Common source of conflict for an individual is a goal which has both positive and negative features, or two or more competing goals. three separate types of goal conflict are generally identified :Approach-approach conflict, Approach-avoidance conflict and Avoidance-avoidance conflict. a major management effort should be devoted to building compatibility, not conflict, between personal and organizational goals....
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THIS MANUSCRIPT IS FOUND TO BE PLAGIARIZED AND HENCE HAS BEEN REMOVED --------------------------------------------CUSTOMER SATISFACTION IN RELIANCE TELECOM WITH REFERENCE TO TAMIL NADU
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R.KALPANA*, R.GOPINATH , and D.BASKARAN
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This manuscript is found to be plagiarized and hence has been removed--------------------------------------------------------------------------------------------------------------------------------------------------------------This manuscript is found to be plagiarized and hence has been removed----------------------------------------------------------------------------------------------------------------------------------------------------------------This manuscript is found to be plagiarized and hence has been removed---------------------------------------------------------------------------------------------------------------------------This manuscript is found to be plagiarized and hence has been removed...
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REBRANDING AN INSTITUTION OF HIGHER EDUCATION IN BOTSWANA
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Rina Makgosa, Boikanyo A Molefhi
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The issue of rebranding institutions of higher education has attracted little attention in
scholarly publications. However, intense competition in the higher education market has
forced institutions to modify elements of their brands. The current study seeks to shed light
on the challenges of undertaking a rebranding exercise in an institution of higher education in
Botswana, a context which is under researched. The purpose of the current study is to
establish the perceptions of students of the University of Botswana regarding its brand equity
following the rebranding exercise. A structured questionnaire was administered to a sample
of 336 University students majoring in business. Overall, the results showed that the brand
equity of the new logo was lower than that of the old logo. The results of the paired t-tests
revealed that students tend to recall and recognize the old logo more than the new logo.
Students are also attracted, affectionate and attached to the old logo more than the new one.
Since rebranding can erode some of the important aspects of an existing brand, it has to be
implemented cautiously. Importantly, effective communication is critical to inspire students
to embrace the new logo and their perceptions need to be tracked periodically in order to
establish whether the desired brand image has been generated....
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ANALYSIS OF THE RELATIONSHIPS BETWEEN THE HOSPITALITY WORKFORCE AND JOB-SATISFACTION FACTORS ACCORDING TO AGE, GENDER, NATIVE LANGUAGE AND RACIAL-ETHNICITY
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Chang Lee, Jung-Won Lee
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The purpose of this study is to investigate the relationships between the hospitality workforce and certain job
satisfaction factors. It also addresses what aspects of a position an employee believes to be valued and important.
A total of 17 attributes were collected and used from each member of 24 properties. Factor analyses were used
to determine the subsets of employee job satisfaction and satisfaction with workforce diversity. MANOVA was
performed to determine the differences between job-satisfaction factors, overall job satisfaction, and retention
according to workers’ age, gender, native language, and racial-ethnicity. A relationship between satisfaction with
workforce diversity and overall satisfaction was investigated using simple regression analysis. The findings revealed
that women are more attached to their work than men are. Tenured workers consider their employment important in
terms of belonging to the society and the community. Workforce diversity plays a more important role among those in
management positions than it does for subordinate employees. Employees who are a part of the major racial-ethnic
group in the workplace tend to have a more sensitive attitude toward workforce diversity....
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CASE OF GREEN LAND INTERNATIONAL SCHOOL COMMUNITY-BASED WORK IN IMBABA, EGYPT: A SUCCESS STORY OF CORPORATE SOCIAL RESPONSIBILITY
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Aya Maher
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Greenland International School is an International Baccalaureate (IB) school started by an Egyptian elite group of young parents in 1994. The school first started with a few kindergarten classes in a small rented villa in Cairo''s high-class district of Mohandessin.
As time passed, the small villa was no longer able to accommodate for the increasing inflow of children, meanwhile, the owners also wanted to expand the kindergarten classes to offer a full service program for preparatory and secondary schooling. This need obviously obligated the establishment of newer and bigger premises for Greenland. However, finding an affordable location with reasonable distance from Mohandessin was nothing but an easy task for the owners, especially at a time when real-estate and land prices were considered to be at their maximum.
Three years later, precisely in September 1997, the school’s building was established in Geziret Mohamed; a poor neighborhood of the underprivileged district of Imbaba. Although this location was accompanied by many challenges, it was chosen because of primarily two reasons: firstly, because of the proximity of distance to Mohandessin and to Greenland kindergarten, (where many parents send their children already), and secondly because of the affordable price per square meter of land. Not only the school’s owners believed that Geziret Mohamed is a good deal with regards to price and distance, but also and more importantly, they saw a nurturing environment in which they could establish community-based work as a fundamental part of education in Egypt.
In 2004, the school’s administration founded the Green Land Charity Association with a starting capital of 35,000 Egyptian pounds collected from the donations of the school’s shareholders, aiming to implement eight environmental, educational and health development non-profitable projects in Geziret Mohamed. This study takes the ‘Mostwasaf project’ as an example of an award-winning community service project undertaken by Greenland students. This project was aimed at renovating, cleaning and equipping a small local hospital all by mere efforts of Greenland students. It received ‘The 2007 Robert Blackburn International Award’ for the best community service project among 2167 IB schools in 125 countries and attended by 582,000 students from different nationalities. (GPIS, 2007-2008).
This case focuses on analyzing the community-based initiative introduced by the school’s staff and students. It also takes a close look at their management process for renovating and restoring the small charity hospital serving the community. The purpose of this study is to highlight the main lessons learnt that could serve as a model for business and corporations to follow in other poor and deprived areas in the MENA region. This model is believed to help businesses and corporations realize a sustainable approach to development in a win-win relationship with the local community...
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E- ISSN: 2231-2668
Inventi Rapid Service Sector
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Frequency: Quarterly E- ISSN: 2231-2668
RI Factor- 1.0 Index Copernicus, Ulrich’s International Periodical Directory & Google Scholar, SCIRUS, getCITED
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